LC-Power and Plugilo

The Plug-In for a Better Shopping Experience

22.1.2026 – Press release

Willich, January 22, 2026 – LC-Power is now using the plugilo plug-in on its own manufacturer website, thereby strengthening the quality and consistency of its digital product communication. The aim of the integration is to provide manufacturer-approved product information as standardized, verified cards that can be used along the entire sales chain, from distributors and retailers to online stores.

In an increasingly fragmented digital retail landscape, product information is often inconsistent, outdated or interpreted differently. This makes purchasing decisions more difficult, reduces trust and increases the maintenance effort for manufacturers and retailers alike. By integrating plugilo, LC-Power is tackling precisely this challenge and creating a central, reliable source of product data.

The plugilo plug-in provides product information as structured cards that are checked and maintained by the manufacturer as the data owner. These cards act as a “single source of truth” for product content: consistent, traceable and always up-to-date. Instead of partners having to create and maintain their own variants of product information, the same verified content can be used along the entire partner chain.

The scalable use in the partner network creates particular added value. LC-Power can distribute the verified product cards to distributors, retailers and online stores in a targeted manner. This means that end customers receive the same verified information in retail as on the manufacturer’s website, without media disruptions, contradictions or loss of information. At the same time, the relationship between the customer and the respective retail partner remains clear.

For LC-Power, the integration of plugilo means more control over its own product communication, greater consistency of content across all channels and a sustainable strengthening of the brand through verified content. Product updates can be rolled out in real time, significantly reducing typical friction losses caused by outdated data.

The approach also offers concrete advantages for distributors, retailers and online stores: Manufacturer-approved product cards can be integrated directly into store and information pages. In addition, plugilo enables end customers to memorize and share products, which promotes return visits, orientation and customer loyalty without additional platforms or distractions.

For end customers, the focus is on trust, an overview and transparency. They receive reliable information directly from the manufacturer and can collect and compare products in a structured way over a longer decision-making process.

With the introduction of plugilo, LC-Power is demonstrating how manufacturers and retailers can work together to establish a future-proof standard for digital product communication: verified real-time information, consistent along the entire sales chain and usable for modern purchasing and decision-making processes.

You can find more information about plugilo on their Website.